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One of the most important tactics for getting your website to the top of search engine rankings is link building. Despite common thinking, getting to the top takes a lot more than just generating a bunch of random links here and there. Instead, it would be better if you created a great results-oriented strategic plan to build links that provide quick, useful, and long-term results. Here are some rules of Brian Lettieri to create a strategy that will ensure success.

Rule 1: Publish high quality articles that generate links organically.

Primarily, it would help if you focus on creating high-quality content that can automatically generate backlinks. The goal is to expand and improve your backlink profile with accurate and relevant links from trusted sources. Quality content will be organically rewarded as reputable blogs and websites are eager to publish it and provide you with backlinks in return.

Rule #2: It is best to avoid getting links too early.

Even if a link building agency a job is to get links for you, an expert won’t press too hard to earn them too quickly. This is because the speed at which links are acquired is critical to the ranking algorithm. A high link speed can result in a penalty from Google, and your site may suffer rather than benefit from the tactic. Likewise, acquiring backlinks is a terrible idea as it can result in a penalty.

Rule #3: To be successful, you must be consistent.

While maintaining a good pace for link building is advisable, consistency is also key. According to My URL Pro,, The best technique is to slowly and steadily build quality backlinks while targeting niche and high authority sources to get them. Consistent effort will go a long way to expanding your link profile, allowing you to rank high and stabilize your position.

Rule #4: It is essential to adjust the anchor text.

As part of your link building strategy, be sure to adhere to anchor text optimization requirements. Sure, you’ll be tempted to use targeted SEO or brand keywords in the anchor text for ranking benefits, but diversification is key to building a strong enough link profile. Therefore, your team should ensure that the anchor text is well optimized according to the recommended guidelines.

Rule #5: Avoid creating irrelevant links.

Another tip you should stick to as part of your approach is to avoid irrelevant backlinks on bad websites. Examples include porn websites, sites that use Black Hat SEO, gambling sites, low content sites, and foreign language sites unrelated to your website. These may get you results at first, but eventually they will incur a penalty from Google.

Rule #6: Assess the effectiveness of link building efforts

While building high-quality links should be an integral part of any plan, it shouldn’t be done without thinking. By taking the time to assess the influence of your backlinks on SERP rankings and overall site traffic, you can use future link building efforts in the most effective way for your website.

At apnews, digital marketer Brian Lettieri covers link building, targeted emailing, SEO, and other similar strategies. Following these link building rules we discussed will propel your site to the top of search results faster than you think. The best thing is that following them guarantees that you will maintain your high ranking. As a result, it is advisable to partner with an agency like Quantm Media that understands the intricacies of link building and sticks to its ethics with dedication and integrity.